SEO FOR PERSONAL INJURY LAWYERS
Personal Injury Attorneys' Go-To SEO Agency
Mission, Vision & Values
Our mission is to provide effective digital marketing services, ensure your company remains competitive, and become a partner in your business growth.
Our vision is to become an integral part of our client’s success, collaborating with them to achieve their marketing objectives while creating sustainable strategies and building long lasting business value through the delivery and management of their marketing process.
Knowledge. Commitment. Innovation. Transparency.
Become a Leading Law Firm
Personal injury law firm SEO is one of the most competitive areas of digital marketing. If you’re a personal injury lawyer and want to rank higher and grow your client base, a do-it-yourself approach simply will not suffice. You must hire the best attorney SEO agency to help you reach over your competition and rank on the first page.
If you have a personal injury law firm that is not getting into the top spots on Google searches for PI lawyers in your area, an SEO company that specializes in SEO for personal injury lawyers will be exactly what you need to increase your rankings at a dramatic rate.
Search Engines and SEO
If you think about it, when was the last time that you glanced at the second or third page of Google or any search engine results when you were searching for a product, service, or information? If you are like the majority of Americans who use the internet on a daily basis, you do not typically do this and are likely to only consider the top four or five hits which are on the first page that a search engine has provided you.
What’s it Like Marketing for Lawyers in the Digital Age
Marketing companies have evolved tremendously in only a few decades in today's digital world. To expose their clients to potential customers, marketing firms would rely on print and television commercials.
While these forms of advertising are still effective today, more and more businesses are realizing the importance of being able to market their brand not only so that potential clients recognize it, but also so that Google and other search engines recognize it and believe your website is better than the websites of other law firms. It's all about selling your product or service.
This is just one of the many reasons why SEO is so vital for personal injury attorneys and law firms. When your personal injury company is at the top of search engine results, you can acquire the attention and clients you need to gain a competitive advantage.
How SEO Benefits Personal Injury Lawyers and Law Firms
SEO can make your firm appear better on search engines and this means that potential clients can find you more easily than they can find your competitors. The following are just a few of the perks that can come with good SEO for personal injury lawyers:
- Better brand recognition: if your firm’s name and website is one of the first that a potential client sees before they see your competitors as this can be a moment of brand awareness and recognition that can really bode well for your firm when potential clients start comparing firms and reaching out for case consultations and questions, etc.
- Lower marketing costs: the costs of most SEO programs are significantly lower than more traditional marketing campaigns (such as paid ads). One reason is that people who are searching for personal injury lawyers are already interested in your services, it’s just a matter of getting them in your digital door to note the benefits of having you represent them rather than one of your competitors.
- High return on investment: the lower costs of SEO simply means that it is easier to earn a return on investment for your marketing budget. When SEO is done correctly, the end result is higher revenue for lower costs, and less time than you need to spend chasing down leads.
- Target potential clients: it's important to understand your abilities as a lawyer. SEO can help to target the clients that you are best suited to represent and who you will more likely be able to defend their rights.
We Are Law Firm Marketing Experts
Personal injury SEO is the most competitive of all areas of law. Some law firms spend millions of dollars on marketing their personal injury or mass tort practice to gain a broad reach and attract viable traffic. While often a large portion of that budget is used on paid search, most firms use a large portion of their budget specifically on SEO.
The price of SEO usually depends on several variables, such as the types of cases you are looking to generate, the size of the market you compete in, the number of geographic locations you are targeting, and the level of competition on a search engine’s 1st page of the search results.
According to the U.S. Department of Justice, there are300k to 500k personal injury cases that make it to court every year, and as you can imagine, that means the total number of personal injury claims is probably 1,000x higher than that. The clients exist but it just comes down to visibility online.
75% of people searching for a service on Google click on the first three results, and less than 5% of people searching online venture to the second page. Injury victims are clearly not digging far or even beyond the first page to find a lawyer. So, if your personal injury law firm SEO and digital marketing strategy aren’t competitive, you won’t get calls.
SEO Prices Explained.
Web Daytona’s SEO campaign pricing is based on the number of combined hours per week we need to secure you the top results, which will vary depending on what your goals are and what you are looking to achieve. It also depends on how competitive your industry is at a local and national level.
While we showcase packages and pricing, not all SEO packages may suit every client, all our SEO campaigns are bespoke based upon your specific requirements. Our online SEO pricing are only to be used as references to give you an understanding of (~) estimated cost per month.
Explore SEO Service Plans
Web Daytona can help increase your bottom line with an SEO campaign that is specifically designed for your business.