Google’s New ‘Rising Retail Categories’ tool exposes fast-growing product searches.
As at-home consumers shift their shopping behavior due to the pandemic, Google has created a new interactive tool that provides a daily snapshot of what people are looking for based on Google Search data. Explore rising retail searches by category, country, and time period. Whether you’re a retailer, manufacturer, or service provider, use this tool to spark inspiration for content, promotion, or product ideas.
Rising Retail Categories Consumer behavior is changing rapidly and unpredictably amid the coronavirus pandemic. Use this interactive tool to understand fast-rising retail categories in Google Search, the locations where they’re growing, and the queries associated with them. The data will update daily to reflect changes in Search interests.
Numbers represent search volume relative to the highest point on the map for the selected country and time frame.